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Tom Rowland Podcast

Jul 18, 2018

Joe Simonds started the online fishing business Salt Strong with his brother Luke after evaluating his life and realizing that he was just not happy.  The two brothers got together and asked themselves really hard questions about what they wanted to do and why.  Fishing continued to emerge as the common theme that made both of them happy.

Joe sits down with Tom to catch up and tell his story of giving up a 6 figure income, a giant house on a golf course and safety and security of a good paying job to create Salt Strong to fish for happiness.  Along the way, Joe read hundreds of books and even wrote his own and titled it Fishing For Happiness.  His book is available on Amazon by clicking here.

Learn more about Salt Strong by visiting